Hello. We’re Big Bad Wolf, tellers of captivating tales and makers of momentous experiences.
A story is the most infectious way to spread an idea. So settle back for a moment and let us tell you a tale...
Telling stories is deeply embedded in how we understand the world around us. So, we take brands, products and ideas, and turn them into people-centric, story driven experiences. But not just any kind of stories.
We create the kind of deeply sensorial, richly emotional and magically memorable stories that just stick with you.
Sound interesting? Find out more below.
Experiences
Experience is at the very core of what we do. Putting people at the heart, we work across a wide range of spaces from events, activations, immersive experiences and sensorial interactions to deliver impactful, powerful and memorable moments of human interaction.
Environments
Our flexible, experience-centric approach allows us to work across projects of all shapes and sizes, from permanent flagship stores to travel retail pop-up experiences and traditional interior design. This approach allows us to create the delicate balance between function and beauty, ensuring our environments are easy to navigate and tell the story they need to.
Strategy
To ensure effectiveness, we build our projects on strong foundations. Our process starts with research and analysis, giving us the context and understanding to create impactful insight. Building on this, we shape and structure the consumer journey and undertake experiential planning, providing the framework for creative that delivers.
Content
In modern brand experience, content is pivotal to storytelling and engagement. Our talented team are on hand to deliver a wide range of specialities including graphic design, film, animation, art direction and brand narrative.
Digital
With a true omni-channel approach, digital plays a central role in many of our projects. Enhancing and enriching experiences, it lifts the customer journey and creates connections beyond physical spaces. Our in-house team and partners work across a range of digital mediums covering everything from UX design and Web 3.0 to Augmented Reality, Virtual Reality and WeChat.
Implementation
Starting with technical design, we can support our clients through every stage of the implementation and delivery process. We offer a complete and flexible service that can cover everything from production and logistics to project management, installation and maintenance, adapting to whatever our clients need for a given project.
